Work together on the same record. Edits, comments and presence arrive as they happen rather than on refresh.
Organise and find files with categorisation that happens on upload instead of never.
Reports and conversions across every currency you trade in.
Answer the common questions automatically and hand the rest to a person with the context attached.
Find the meeting time that works without the six-message thread.
Signed links with an expiry and a permission model you can explain to somebody in one sentence.